SIMPLY
ELEGANT
A GLIMPSE OF WHAT WE DO
Integrating empathy and deep understanding of user behavior.
01/
USER-CENTRIC
User-centric designs backed by intense design thinking sessions focused on prioritising the user’s needs and an engaging experience.
02/
ADAPTIVE DESIGN
We achieve consistent user experience by creating responsive web design that enables users to get the same amazing experience across all devices; phones, laptops, tablets and more.
03/
WIRE-FRAMING
Low-fidelity wireframes and interactive prototypes to understand the core structure of the product to better understanding user habits and needs.
04/
VISUAL DESIGN
From product relevant typography to eye-catching color palettes, our visual design language will not only align with the brand but, will also enhance user appeal.
05/
TEAM APPROACH
Nobody succeeds in a silo. And, that is why our UI/UX services take everyone together. From the development team, to the internal stakeholders and even users and testers.
We know you’re convinced.
So, why not get in touch?
Unconvinced? No worries, keep scrolling.
Our Steps to Success for UI/UX Design
01/
Research
We start off by conducting user research to understand the audience followed by analysing our competitors. Design thinking is an integral tool that is used in this step.
02/
User Personas
After an in-depth research we develop detailed user personas that guide the design process with the user at the heart of it all.
03/
Wireframing
After an information architecture with a hierarchy for content and features is built, we move onto creating low-fidelity wireframes understand the basic structure of the project.
04/
Prototyping
Basic wireframes are built into interactive prototypes that allow us to test user flow and functionality.
05/
Design
Typography, color schemes, graphical assets and other important visual elements are introduced in order to craft a gorgeous and cohesive design.
06/
Usability
Real users are gathered to collect feedback on the prototype to conduct usability testing. It allows us to better understand the user understanding and identify areas of improvement.
07/
Finalize
We iterate based on user feedback to finalise the designs and hand it over to development. Development receives high-fidelity design with high quality visuals/graphics and polished interactions.
